The Media & Entertainment (M&E) industry is in a constant state of evolution – creating and acquiring new content experiences, designing more efficient ways to manage and distribute content, and accelerating the monetization of assets and data.
Traditionally, this has fallen into 4 lifecycle streams:
How we Help
At 2nd Watch, we look at how a cloud native approach can modernize your content lifecycle, from creation, to monetization.
Our certified cloud experts have extensive hands-on experience across 5 major categories including:
Unified workflows using cloud to improve speed and efficiency of the supply chain, enabling the growing range of formats and distribution channels.
Enabling direct to consumer and OTT for richer audience experience and valuable viewer profile insights.
Intelligent Data Catalog
Centralizing the media catalog in the cloud providing the foundation for enriching archives with AI/ML, surfacing unique and relevant content faster, creating memorable audience experiences and realizing new monetization opportunitie
Monetization and Insight
Shifting to direct-to-consumer and OTT to provides an array of new ways to understand and engage audiences, and provide advertisers with organic channels for reaching the right people.
Creating virtual studios in the cloud powered by scalable GPU based virtual machines across cloud providers coupled with strong technology partners enabling unique avenues for media professionals to work remotely.